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Welcome back to another exciting edition of our DTC (Direct-to-Consumer) Insider newsletter. 📰 Our mission: to serve you the freshest news and insights straight from the heart of the DTC universe. 💡 With every update, we're arming you with the knowledge to be the smartest one in the room. 🤓

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Bulk Filtration Market Size to Reach $18.76 billion by 2030

04 October 2024, PR newswire

The global Bulk Filtration Market is expected to grow from USD 13.63 billion in 2024 to USD 18.76 billion by 2030, at a CAGR of 5.5%. This growth is driven by increased industrialization, particularly in regions like Asia Pacific, and the rising demand for sustainable filtration solutions due to regulatory pressures. Industries are adopting energy-efficient filtration technologies to reduce waste and emissions, with advancements making systems more cost-effective and diverse. 

Segments such as lubricants filtration in power generation are also boosting market demand. The U.S. market is particularly strong, driven by the chemicals industry and sustainability initiatives. Major players in the market include Parker Hannifin, Donaldson Company, Filtration Group, and Eaton, who are expanding their product lines through new launches, acquisitions, and joint ventures.

US port strikes suspended as “tentative agreement”reached

04 October 2024, Just Drinks

US port workers, represented by the International Longshoremen’s Association (ILA), reached a tentative agreement on wages, temporarily suspending a strike that affected more than 30 ports from Maine to Texas. The industrial action, which began on October 1, was driven by concerns over low wages and the potential impact of automation on jobs. The United States Maritime Alliance (USMX), representing container carriers and port associations, had proposed a wage increase of nearly 50%, but the offer was rejected as it failed to address job security concerns related to automation. 

The strike caused significant delays in container ship processing at affected ports. While the agreement on wages has paused the strike, both parties are set to continue negotiations on unresolved issues. The workers' master contract has been extended until January 15, 2025, giving time for further talks. The details of the agreement reached on October 3 have not yet been disclosed.

2Quip Announces Launch of AI-Powered Storefronts to Accelerate Growth for Equipment Hosts & Rental Businesses

03 October  2024, PR newswire

2Quip, a leading peer-to-peer equipment-sharing platform, has introduced a new e-commerce Storefront feature to its SaaS offering. This addition allows individual equipment owners and small-to-midsize rental businesses to easily create online equipment rental stores, enhancing the customer experience and driving revenue growth. Todd Langenhorst, an equipment host, praised the feature, highlighting its ability to manage inventory, modify invoices, and communicate with renters effortlessly. After signing up for the Growth tier, he reported $4,200 in new business within three weeks. 

Key benefits for equipment hosts include a customizable homepage, upsell and cross-sell tools, seamless omnichannel marketing integration, and mobile optimization. The Storefront feature is part of 2Quip's plan to build an AI-powered platform that maximizes idle equipment revenue and provides a modern rental experience for both professional and DIY renters. As part of its expansion efforts, 2Quip recently launched its seed funding round to scale operations in key pilot cities.

Zeta Live 2024 Attendance Doubles Year-Over-Year as Business Leaders Embrace AI to Unlock the Future of Marketing

03 October 2024, Businesswire

Zeta Global's Zeta Live 2024 conference saw record attendance with over 1,100 in-person attendees and more than 16,000 virtual registrations, doubling last year’s numbers. Held in New York City on September 26, the event highlighted the role of AI in transforming marketing strategies and featured keynote speakers such as Shaquille O'Neal, Michael Milken, Dr. Deepak Chopra, and Tiffany Haddish. 

Zeta Co-founder and CEO David A. Steinberg and Shaquille O’Neal participated in a session titled “The AI-Powered Slam Dunk,” discussing O'Neal's career and business ventures. Other sessions explored AI's impact on the role of Chief Marketing Officers (CMOs) and the future of marketing. Zeta also unveiled new AI-driven products, including an intelligent mobile platform and expanded generative AI agents. Steinberg emphasized AI’s growing influence in marketing, reinforcing Zeta’s commitment to innovation. All sessions are available on-demand at Zeta’s Resource Center.

Canada’s Lassonde to build new US beverage plant

02 October 2024, Just Drinks

Lassonde Industries, a Canadian food and beverage manufacturer, plans to invest approximately $200 million in a new beverage production facility in the U.S. The 200,000-square-foot plant will be constructed next to the company’s existing site in New Jersey. Once completed, it will replace the old facility. The investment aims to strengthen Lassonde’s competitive position in the U.S. Northeast by enhancing operating efficiency, increasing production capacity, and reducing costs through improved logistics and production processes. 

Construction is set to begin in early 2025, with production gradually transitioning to the new facility starting in 2026 and concluding by 2027. Lassonde’s CEO, Vince Timpano, emphasized that the initiative aligns with the company’s long-term strategy to expand its presence in the U.S. market, support growth in private label and branded beverages, and improve profitability. The new facility may also provide opportunities for future production capacity and capabilities expansion.

Weekly Recap! 🔙✨

Do you want to know what we published last week?

1. Master Google Ads Data Hub: A Simple Guide for Marketers🚀

2. Boosting Loyalty: Must-Have Holiday Marketing Tips 🎁

3. Want to Unlock Secrets for Boosting Holiday Sales? Here’s How! 🛍️

Stay tuned and hit subscribe @How-to-ecommerce for more such content…

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