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- 🎉 Wrapping Up 2023: A Year of DTC Magic! 🚀
🎉 Wrapping Up 2023: A Year of DTC Magic! 🚀
A Recap of the Spectacular Journey 🔥🙌
Dear HTE Community ✨
As the curtain falls on 2023, we're bursting with excitement to recount the extraordinary journey we've taken together. 🎉 This year has been an absolute whirlwind of achievements, innovation, and the unmatched spirit that defines our incredible HTE family.
Enjoy the read! 📖✨
Newcomers welcome to HTE's hub! Join 35k+ CEOs, CMOs, and marketers for game-changing insights. Get ahead, sign up for brilliance, and let's rise together! 🚀
Top News of The Year!
⏩ We said goodbye to the iconic blue bird when Twitter rebranded to X.
Elon Musk bid farewell to the iconic blue bird logo 🐦, redirecting X.com to Twitter. Users will now find themselves directed to the social media platform. Musk also teased a potential new logo, signaling a change from the familiar blue bird that has long been synonymous with Twitter. 🚀
⏩ Google announced they were sunsetting Universal Analytics and made everyone migrate their data to GA4.
Google wasn't an analytics pioneer like in search, but early on, they saw the importance of measuring performance in the evolving web landscape. In 2005, they acquired Urchin, rebranding it as Google Analytics. Over 15 years, Google kept up with digital marketing's growth, becoming the go-to analytics platform. Now, with the ever-changing digital landscape, Google has introduced its flagship product, Google Analytics 4 (GA-4), a significant shift in data collection and processing. 📈🔍
⏩ TikTok Shop’s live stream feature proves to be a formidable player during BFCM.
Smashing records, this is how Shopify merchants do Black Friday Cyber Monday. congrats to every single one of you out there + a special shoutout to the 17,500 of you making your very first sales 👏
Over the Black Friday Cyber Monday weekend, @Shopify merchants flexed their sales prowess, raking in a staggering $9.3 billion! 🚀 This not only shattered the 2022 record of $7.5 billion but also marked a remarkable 24% increase.
A whopping 61 million consumers enthusiastically indulged in purchases from Shopify-powered brands. 🛍️
Shop Pay witnessed an impressive 60% YoY increase in sales, adding to the platform's success. 💳💹
The entrepreneurial spirit was alive as 17,500+ individuals celebrated making their first sale on Shopify over the weekend. 🎉🛒
And if that wasn't enough, a whopping 55,000+ merchants experienced their highest-selling day EVER on Shopify. 🌐💸 The Shopify community was on fire! 🔥
⏩ The OpenAI Sam Altman drama had us on the edge of our seats and wondering what would happen next.
On November 17th, OpenAI faced a sudden upheaval when its board announced the immediate departure of co-founder and CEO Sam Altman. Efforts over the weekend to reinstate Altman failed, leading to the appointment of former Twitch boss Emmett Shear as the interim CEO.
Amidst the turmoil, a significant number of OpenAI employees, including former interim CEO Mira Murati and board member Ilya Sutskever, expressed their intention to leave for Microsoft jobs unless Altman returned. Negotiations unfolded, resulting in Altman's reinstatement alongside President Greg Brockman, and Murati resumed her role as the company's CTO. The deal also introduced new board members, now featuring representation from Microsoft. 🔄
This shake-up occurred almost a year after the launch of ChatGPT, a groundbreaking development that rapidly gained popularity, becoming one of the fastest-growing apps in history. Altman, just a week before his ouster at OpenAI's first developer conference, shared that the service boasted over 100 million weekly users, with more than 2 million developers actively building on the company's APIs. 🚀💬
⏩ Google released their own chatbot Bard to compete with ChatGPT and also their AI model Gemini but not without some hiccups.
Google, in a much-anticipated move, revealed its AI system Gemini, aiming to compete with OpenAI's GPT-4 in reasoning abilities. The launch, however, was marred by accusations of Google overstating Gemini's capabilities.
In a polished video demonstration, Gemini showcased its prowess, interacting with visual data and demonstrating problem-solving skills. The presentation hinted at Gemini serving as an intelligent digital assistant for sophisticated conversations and daily tasks. 🤖💬
Despite the promising display, tech experts scrutinizing the underlying technology raised doubts about Gemini meeting Google's ambitious claims. The three versions—Gemini Pro, Gemini Light, and Gemini Ultra—were introduced, but early reviews of the mid-range Pro version suggested struggles with routine AI tasks. 😕
Victor de Lucca, an early tester, expressed disappointment in Gemini Pro's performance, citing issues like an incorrect listing of 2023 Oscar winners. The tech community discussed these concerns on X.com. 📉🤔
⏩ Google launched Duet AI 🚨
Google made something new called Duet AI, and it's super cool! 🚨 It might be even better than ChatGPT and Copilot.
Duet AI for Developers offers AI-powered code and chat assistance to help developers build applications inside their favorite code editor and software development lifecycle tools. Available in multiple IDEs, Duet AI for Developers supports 20+ programming languages, including Go, Java, Javascript, Python, and SQL.
💖 Gratitude and Looking Ahead:
As we express gratitude for the incredible year behind us, we're also gearing up for an even more fabulous 2024. Your trust and support fuel our drive to improve, innovate, and create products that enhance your lives.
Thank you for being a part of the HTE family. Here's to a joyful holiday season and a New Year filled with growth, success, and unforgettable moments together!
Love you, thank you, and may you make 2024 your year (I dare you),
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Stay Ahead of the Curve with HTE!
As we wrap up this edition of our newsletter, we hope you found the blend of news and insights as invigorating as we did. The world of DTC and beyond continues to evolve, and staying informed is the key to success. Keep those entrepreneurial spirits high, and remember, we're here to keep you ahead of the game. 🚀🌟📰
Thank you for being a part of our community !🙌
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