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Weekly Round Off With HTE 🔙✨
🌟 Hey there, dear readers! It's that time of the week again when we gather around to catch up on the latest and greatest in the Direct-to-Consumer (DTC) world. 🚀
So, let's get this party started! 🎉
Welcome back to another exciting edition of our DTC (Direct-to-Consumer) Insider newsletter. 📰 Our mission: to serve you the freshest news and insights straight from the heart of the DTC universe. 💡 With every update, we're arming you with the knowledge to be the smartest one in the room. 🤓
Newcomers welcome to HTE's hub! Join 35k+ CEOs, CMOs, and marketers for game-changing insights. Get ahead, sign up for brilliance, and let's rise together! 🚀
🌟 In The Wake Of TikTok's E-Commerce Boom: New Research Report Reveals USA's Online Apparel Search Trends
📉 LVMH Shares Fall To 2023 Low As Growth Slows, Pulling The Luxury Sector Down
📦 Blue Yonder Announces Intent To Acquire Doddle To Revolutionize E-Commerce Returns And Redefine Reverse Logistics
🎃 Halloween Is A $12B Business. Why That Couldn't Save Party City
📦 Amazon Briefing: Brands Are Reporting Encouraging Results From This Year's October Prime Day
🌟 In The Wake Of TikTok's E-Commerce Boom: New Research Report Reveals USA's Online Apparel Search Trends
11 October 2023, Yahoo Finance
With TikTok's e-commerce venture, TikTok Shop, gaining momentum in the U.S., the "Apparel Online Store - USA Online Search Trends and Forecasts" research report from Research and Markets becomes a timely resource.
It illuminates the transformative impact of TikTok's online apparel shopping initiatives and provides crucial insights into digital search trends, empowering brands to make informed decisions 📊, identify new customer segments 👥, and optimize their online presence.
The report offers detailed keyword analysis 🔍, competitive opportunities 💼, and growth forecasting tools. In an era where TikTok is reshaping online sales 📱, this report serves as an indispensable strategic tool for businesses seeking to thrive in the evolving digital market landscape. 🛒
📉 LVMH Shares Fall To 2023 Low As Growth Slows, Pulling The Luxury Sector Down
11 October 2023, CNBC
LVMH shares hit a yearly low as Q3 results revealed disappointing revenue growth, causing a 6% drop in stock value to 689.4 euros. The luxury giant's quarterly revenue growth fell to 9% YoY, down from 17% in the previous quarter, missing the anticipated 11%. Over nine months in 2023, revenue increased by 14%, compared to 20% in the prior year. While most segments experienced growth, wine, and spirits suffered a 10% decline, attributed to post-COVID normalization, excessive retailer stock, and slowed Hennessy cognac sales in the U.S. 📉🍷
LVMH lost its title as Europe's most valuable firm to Novo Nordisk due to Chinese market challenges and a U.S. sales slowdown, impacting the broader European luxury market, but the company maintains its confidence in growth through brand enhancement and quality. 💼💎📉
The luxury industry was hit by challenges: slower Chinese growth, rising U.S. interest rates, and high expectations making LVMH's performance harder to match. 🌍💰
📦 Blue Yonder Announces Intent To Acquire Doddle To Revolutionize E-Commerce Returns And Redefine Reverse Logistics
13 October 2023, Yahoo Finance
London-based tech company Blue Yonder is set to acquire first and last-mile tech business Doddle, aiming to enhance supply chain solutions. This strategic move expands Blue Yonder's suite of services to include the final mile, returns management, and reverse logistics solutions. By incorporating Doddle's capabilities, Blue Yonder can provide retailers and logistics service providers with a more streamlined customer experience and improved growth opportunities.
This acquisition addresses the challenges posed by rising e-commerce returns, helping reduce costs and inventory waste. Blue Yonder aims to offer a comprehensive supply chain solution from planning to execution, cementing its position in the industry. The deal is expected to close in Q4 2023. 🤝🚚🌐
🎃 Halloween Is A $12B Business. Why That Couldn't Save Party City
13 October 2023, Retail Dive
🎃 Halloween is just around the corner, and retailers are getting ready for the spooky season. Party City, known for its Halloween merchandise, used to rely heavily on this holiday. However, they've faced tough competition from Spirit Halloween, known for its immersive in-store experience. 🧟♂️ This year, Halloween spending is predicted to reach a whopping $12.2 billion, with over 70% of people planning to join in the Halloween fun. 🍭👻🎉
Party City filed for Chapter 11 bankruptcy in early 2023 due to various challenges. They had a strong focus on Halloween sales, which made them vulnerable to changing consumer preferences. Spirit Halloween, with its 1,500+ temporary locations, has been winning the Halloween race. 🏁
📦 Amazon Briefing: Brands Are Reporting Encouraging Results From This Year's October Prime Day
12 October 2023, Modern Retail
Amazon's October Prime Day 2023 showed early success, with brands experiencing increased sales. Velvet Caviar saw a 25% sales boost, and Liquid I.V. reported triple-digit growth. Shoppers focused on value deals, especially in categories like toys, baby products, and beauty. Brands and Amazon improved discoverability with a "Prime Big Deal" badge. To stand out and address inflation, brands offered deeper discounts.😃📈
Social media saw significant interest, with more potential impressions this year compared to the last. While it may not surpass July's Prime Day, Amazon is expanding the event with more brands joining in, including CPG and traditional grocery brands. Amazon's formula is attracting major brands, and Prime Day's evolution is promising.👗🧴🛒
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As we wrap up this edition of our newsletter, we hope you found the blend of news and insights as invigorating as we did. The world of DTC and beyond continues to evolve, and staying informed is the key to success. Keep those entrepreneurial spirits high, and remember, we're here to keep you ahead of the game. 🚀🌟📰
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