This New Year Set Your Goals Right! Let's E-Commerce 🙌🏻

As we ring in the new year and make our resolutions, it's the perfect time to take a moment to reflect on all the fantastic things we've already achieved and the exciting opportunities that lie ahead. And trust me, 2023 is shaping up to be a banner year for E-Commerce.

We can expect to see tons of revolutionary ideas and bold experiments in the world of e-commerce, as well as the emergence of new and exciting businesses. And let's not forget about the power of artificial intelligence (AI) in e-commerce – it will be a game-changer in the coming year.

The E-Commerce market is only getting bigger and better, and with the proliferation of mobile devices, m-commerce (or mobile commerce) will only keep growing.

So let's get ready to shop 'til we drop (or at least until our fingers get tired from all that scrolling and clicking) in the fantastic future of e-commerce in 2023!

First, Let’s Know The E-Commerce Market

Statista reports provide data on global retail e-commerce sales for various industries from 2014 to 2023. In addition, these statistics offer insights into the trend of online product sales in the retail sector over this period.

The future of eCommerce is looking bright, with a whopping 265% growth rate from 2015 to 2023, going from a value of $1.5 trillion to an impressive $5.9 trillion. That's a whole lot of online shopping! And it looks like this trend is here to stay, with no signs of slowing down.

But here's the real cherry on top: eCommerce is taking over the retail world! We're talking about a steady climb in global eCommerce sales, gobbling up more and more of the market share. It looks like bricks and mortar stores better watch out, because eCommerce is coming in hot!

Augment Your DTC Brand

Get ready to elevate your shopping experience to a whole new level! With the rise of Facebook's Metaverse and the ever-evolving world of VR and AR technology, it's only a matter of time before shopping enters the virtual realm. Imagine being able to try on any outfit from any store in a matter of seconds, without even having to leave your house.

And with the ability to virtually join friends from around the globe on shopping adventures, the possibilities are endless. As a business, it's time to start considering the potential of VR and how it can enhance your customer's experiences. Get ready to augment your reality.

Go Green This 2023

Gone are the days of mindless consumption! More and more consumers are becoming aware of the impact their choices have on the planet, and they want to do their part to reduce their carbon footprint.

Even though big businesses are often the biggest culprits when it comes to environmental harm, consumers are still looking for ways to make a difference. That's where you come in!

As a business, you can attract a wider range of customers by incorporating sustainable and eco-friendly practices into your operations. It can be as simple as using more environmentally-friendly packaging or offering recycling options for customers' old products. Let's all do our part to make the world a greener place!

Subscription-Based Model

Get ready to turn one-time shoppers into lifelong customers with the power of subscriptions! By offering a subscription-based model, you can create a deeper and ongoing connection with your customers.

They'll get regular deliveries of your products, which means more personalized experiences and improved loyalty. And of course, it's a win-win for you too, with more consistent revenue coming your way.

The specifics of how to implement a subscription box will vary depending on your business, but it's definitely worth considering as a way to forge stronger bonds with your customers. Get creative and see how it can work for you.

Power Of Social Media Shopping! 

It's no secret that social media platforms like Instagram have become go-to destinations for discovery and inspiration, and with the addition of shopping features, it's easier than ever for customers to make purchases directly from your social media pages.

Pair that with some savvy influencer marketing, and you've got a recipe for eCommerce success that's out of this world! Don't miss out on this trend - start thinking about how you can leverage social media to reach new heights in 2023 and beyond.

Social Commerce

In the world of E-Commerce, it's all about standing out from the competition and giving customers the information they need to make informed decisions. And in today's digital age, that means taking things beyond just static product photos. Consumers want to explore products in depth before committing to a purchase, and that's where visual commerce and video come in.

By providing videos, reviews, and other interactive content, you can make your products more attractive and marketable online. So get creative and start thinking about how you can bring your products to life in a way that really resonates with your customers!

Omnichannel Marketing

Omnichannel marketing and shopping is all about creating a seamless, consistent experience for customers no matter how they encounter your brand - whether it's in-store, online, or through their mobile device. And it pays off! Brands that use at least three channels in their campaigns have a 287% higher purchase rate than those using just one channel.

After all, 56% of in-store shoppers use their mobile devices to research products before buying, so it's important to meet them wherever they are in their shopping journey and make it as smooth and effortless as possible. Omnichannel strategy: the ultimate customer convenience!

Customer Acquisition And Retention Strategies Brands

Brands are using customer acquisition and retention strategies such as personalized marketing, omnichannel customer experience, loyalty programs, referrals and word-of-mouth marketing, and customer service to drive growth.

As the world becomes increasingly digital, brands are using a combination of tried-and-true platforms and shiny new tools to connect with customers across channels. But let's not get stuck in the past.

We're on the brink of a whole new world of online connection: the metaverse. With the help of augmented and virtual technologies, social commerce is about to enter a whole new dimension.

And smart ecommerce brands are already gearing up to meet their customers in the internet of the future.