#130 HTE - Down To Chill? 🙌🏻

Hello Readers! 🌞

Are you new here? Well, then you are in the right place. 🤝

Haven’t you heard yet? Our guide, ‘Future of Search’ is out, yaay! Go check it out.. We must consider more thoroughly how, why, and where we look in the future. In the future, finding what's best for you matters. So, more about it is on our ‘Guide’, go check it out.. 

Almund’s newsletter will give you all kinds of tips for DTC brands and much more.

Alright, so let’s get right to it!

This newsletter is going to dive into:

🤷🏻‍♀️ Walmart Begins Store In Roblox's Livetopia Two Weeks After Joining Metaverse 

💁🏼 Tips To Use Facebook Marketplace

🥇Brand Of The Week -  BarkBox

😎 ‘Meta Quest’ With The Hydrous To Lead Virtual Reality Dives 

🎁 Brand Deals Of The Week

📕 Top Reads Of The Week

⚙️ Plenty Of Jobs Await You!

So, scroll down to THE VERY END & read up on what’s yet to come your way!

Growing Market Of Green Packaging 

In our last edition, we spoke about ‘sustainable low shipping service’, if not then get back on it and take a look. So, now, let’s know about the green packaging market that would help your e-commerce business. ♻️

In 2021, the size of the global green packaging market was $229.46 billion in sales. It is projected to expand at a CAGR of 7.5% from 2022 to 2030, reaching $409.2 billion. 😱

By 2030, North America is anticipated to contribute $100 billion, expanding at a CAGR of 6%. 

The biggest market contributors are the United States 🇺🇸 and Canada 🇨🇦. Demand for green packaging is expected to increase in the United States over the forecast period as a result of rising consumer awareness of environmental problems and policies that are supportive of this trend. 📈

Shocking, But True! 😳

The Environmental Protection Agency estimates that up to 80 million metric tons of packaging trash are produced in the United States 🇺🇸 each year. About half of the packaging trash in the United States comes from food and beverage 🍹, and the agency observed that the majority of the plastic waste 🗑 is produced by large food corporations like Nestle and Unilever. 🌱

So, scroll down to THE VERY END & read up on what’s yet to come your way!

Walmart Begins Store In Roblox's Livetopia Two Weeks After Joining Metaverse 

Your company is active in the metaverse, but how can you ensure that customers visit a place that is not part of the conventional marketing landscape? 🎮

To encourage visitors to visit Walmart Land, Walmart is attempting to achieve precisely that by launching a first-of-its-kind activation utilizing Livetopia, a well-liked Roblox game.

Walmart's center on the virtual game network Roblox, which has grown to be known as the metaverse, is called Walmart Land. The biggest store to have a presence on Roblox is now Walmart, according to its announcement last week that it would be joining. 🛍

While Walmart Land is considerably more realistic, a place with games and virtual events, albeit there are still areas to buy virtual goods, the Walmart activation in Livetopia appears to be a real retail store. 😱

Although the Livetopia activation looks like a virtual store, Walmart's objective is to establish its brand rather than merely sell things. Considering that there are no official transactions during activation, shopping is mainly about the games.

Metaverse Market Size 🙌🏻

In 2021, the size and share of the global metaverse market were estimated to be USD 210 billion. By 2028, the market is projected to increase at a CAGR of over 23.2% and surpass USD 730.5 billion. 

The drivers and constraints of the Metaverse market are analyzed, together with their effects on demand during the forecast period. The research also looks at international potential in the worldwide Metaverse industry.

Tips To Use Facebook Marketplace 

Syncing Facebook Marketplace with your e-commerce site can let you sell your items quickly and without hassle. 

Continue reading to learn how to sell on Facebook Marketplace and to connect your e-commerce site, and the advantages of doing so.

📱 User-generated content, particularly on Facebook, is among the most effective methods for social media marketing. Reviews are the most basic instance of this, but UGC also encompasses consumer images, video testimonials, and more as a result of how simple it is to create content and share it on social media.

📱 If you keep repeating the same ads, you risk boring out your viewers, particularly in remarketing campaigns. Use varied creative at different stages of the buyer's journey to keep your clients interested. Keeping a ready supply of creative on hand to switch into your advertising as needed.

📱 Showing up is a key aspect of successful social media. In general, your business must post once or twice every day. Explore to see what frequency generates the most engagement from your audience. 

📱 You must be learning from what you write in addition to posting interesting content. Keep track of which audiences are responding to your sponsored and organic posts the most.

📱 You have the ability to reach a sizable audience thanks to influencers. You may use an influencer's existing following to promote your business and products rather than spending years building your own.

Brand Of The Week -  BarkBox

Woof!! 🐾

Keeping a pet costs a lot. 🐕 💵 It is excessively expensive to provide your pet with the best things imaginable. According to BarkBox's website, they want to: 

“Lower existing barriers to a dog-inclusive lifestyle and help dogs and their people stay together.” 🦴

BarkBox significantly reduces expenses and transfers the savings to the user. 🐈

This is how: 🦮

Numerous items are developed, manufactured, and tested internally by the business's own internal test dogs. 🐶

Using a monthly subscription approach, products are sent directly to customers.

BarkBox fulfills its goal statement to decrease the obstacle to a pet-inclusive lifestyle by doing away with third-party manufacturers, distributors, and retailers. 🐈‍⬛

BarkBox is worth about $200 million. 💸

‘Meta Quest’ With The Hydrous To Lead Virtual Reality Dives 

Dr Erika W, a marine biologist, utilizes Meta Quest to lead virtual reality dives with individuals all around the world. This is an important educational element of her NGO, The Hydrous, which promotes open access to maritime habitats. People relate with the ocean and are inspired to safeguard one of the Earth's most important natural resources when they can digitally explore. 💧

The combination of virtual reality with the ocean's inherent spectacular majesty is a perfect match for trying to get people more involved in ocean education. 🌊

VRTUL 2 underwater narrative VR cameras acquired 360° and 3D footage that allowed viewers to explore stunning aquatic landscapes, dive with sharks, manta rays, and sea turtles, and educate about the important role our oceans play.  🏊‍♀️

So, What is Meta Quest?

Simply told, Meta Quest is the new moniker for the previously known Oculus VR headsets. A group of independent programmers and hardware enthusiasts launched Oculus in 2012. It began with a Kickstarter effort and quickly grew to raise $921 million across several financing rounds.  🤩

Facebook paid $2 billion for Oculus in 2014, taking its market-leading VR capabilities into the fold. 💵

Ever since, Oculus has released additional headset models, such as the Oculus Go, Oculus Quest, and Oculus Quest 2. Following Facebook's rebranding, they will now be known as Meta Quest or Meta Quest 2.

Brand Deals Of The Week

Buy this Adidas’s micro mini backpack for your everyday use with exciting offers.

Don’t wait, just go and grab your Proozy’s Spyder men's boundless half-zip Pullover with hood. 

Rockport’s new arrival footwear is just amazing, buy yours. 

Gift your loved ones these Reebok shoes this festival.

Wayfair can light up your house with their furniture. 

Top Reads Of The Week

Sinomax USA Appoints a Chief Commercial Officer for the Expansion of Product Lines.

Peloton is laying off 500 people after losing more than $100 million on retail last year.

Gopuff creates a private label health and wellness brand and partners with Grubhub.

With the REI arrangement, Allbirds' wholesale roster grows once again.

Tupperware is now available at Target, and Hasbro's $8.5 billion plan. 

IN NEED OF A JOB?  WE'VE GOT PLENTY AWAITING YOU!

Ecommerce Marketing Manager - Blundstone USA

Area Field Manager - Perfect Snacks 

Ecommerce Manager - Starface World

Senior Global Ecommerce Manager - Amazon

Senior Manager - Walmart

CHOOSE SUCCESS below and have a great weekend! Get that D2C business runnin’.